Social media websites have been in the spotlight for quite a while now, and no one is oblivious to them. Although all of us have our own lists of reasons to be dependent on social networking websites, we all have the same confession to make - we are addicted to social media. Most people justify the time they spend on these sites to be spent in order to catch up with friends or to stay updated. Some of us use it as a medium for letting our ideas and opinions reach a wider audience (And that's what I am doing right now!)
But the bottom line is that we all spend the majority of our time on these websites, and our lives basically run on the shallow, judgmental virtual world that is social media.
Let us all devote a minute to think about this: How many of us personally know even 50 per cent of our Facebook friends? Guilty! Apparently, the amount of Facebook friends and followers we have specify our status in society, and the number of likes on our Instagram pictures determine how beautiful we are. Not to mention the fact that the comments and likes on our status updates are, in all likelihood, proportional to our wit and wisdom! Being concerned with such pointless notions questions our own intellect and reveals the need and urgency to get our minds off our computer screens (and mobile phones, too) for a while.
Obviously, we cannot eliminate Facebook, Twitter and Instagram from our lives completely, but what we can do is use them in moderation, instead of checking them every ten minutes. Social networking sites are addictive and influence us in ways we do not seem to understand, nevertheless, we cannot ignore their eminence in some fields of life.
Basically, it all depends on how we utilize and handle them. These sites have the potential to let people reconnect with family and old friends; Skype and video chats being useful in terms of long distance relationships and for those away from family. The e-network serves as an excellent platform for growing one's connections and for letting businesses advertise by finding the right audience. With a pertinent marketing strategy in hand and a suitable platform via social websites such as LinkedIn and Facebook, anyone can find their business prospering in a flash!
This is the efficacy of networking - it shrinks the world and bridges distant people. However, we need to understand that there is more to social networking than enjoying the satisfaction of gaining likes. Keeping in mind the busy structure of life, direct meetings and one on one interactions are not possible and this is where social media comes into the picture. It is inevitable, no doubt; however, interacting with real people is always better than living in a virtual world inside a screen all day long. But when it comes down to this, one should be able to leave this screen by will and enjoy time with family and friends in the actual world.
But the bottom line is that we all spend the majority of our time on these websites, and our lives basically run on the shallow, judgmental virtual world that is social media.
Let us all devote a minute to think about this: How many of us personally know even 50 per cent of our Facebook friends? Guilty! Apparently, the amount of Facebook friends and followers we have specify our status in society, and the number of likes on our Instagram pictures determine how beautiful we are. Not to mention the fact that the comments and likes on our status updates are, in all likelihood, proportional to our wit and wisdom! Being concerned with such pointless notions questions our own intellect and reveals the need and urgency to get our minds off our computer screens (and mobile phones, too) for a while.
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Picture courtesy: www.webbro.co.uk/ |
Basically, it all depends on how we utilize and handle them. These sites have the potential to let people reconnect with family and old friends; Skype and video chats being useful in terms of long distance relationships and for those away from family. The e-network serves as an excellent platform for growing one's connections and for letting businesses advertise by finding the right audience. With a pertinent marketing strategy in hand and a suitable platform via social websites such as LinkedIn and Facebook, anyone can find their business prospering in a flash!
This is the efficacy of networking - it shrinks the world and bridges distant people. However, we need to understand that there is more to social networking than enjoying the satisfaction of gaining likes. Keeping in mind the busy structure of life, direct meetings and one on one interactions are not possible and this is where social media comes into the picture. It is inevitable, no doubt; however, interacting with real people is always better than living in a virtual world inside a screen all day long. But when it comes down to this, one should be able to leave this screen by will and enjoy time with family and friends in the actual world.
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